13F

Investor

Fortune Financial Group, Inc.

CIK 0002106311 · filed 2026-04-23 · SEC filing

13F book

$111.1M

Positions

84

13 new · 25 sold

Largest name

13.9%

Wisdomtree Tr

Est. mark

$70.2M

Price effect on 71 names still held. Flow $40.8M.
NameTickerSharesValueWeightEst. markChange
Wisdomtree Tr307.8K$15.5M13.9%$7.87MAdded$15.5M
Invesco Exch Traded Fd Tr Ii194.3K$14.2M12.8%$6.79MAdded$14.2M
Pacer Fds Tr176.3K$11M9.9%$5.26MAdded$11M
Invesco Exch Traded Fd Tr Ii139.6K$6.92M6.2%$3.37MAdded$6.92M
Innovator Etfs Trust80.9K$3.73M3.4%$3.02MAdded$3.73M
Invesco Exchange Traded Fd T49.2K$3.7M3.3%$3.44MAdded$3.69M
Schwab Prime Advantage M3.31M$3.31M3.0%$2.16MAdded$3.31M
Ishares Tr13.2K$3.17M2.8%$1.74MAdded$3.16M
Invesco Exch Traded Fd Tr Ii25.1K$2.81M2.5%$2.37MAdded$2.81M
Innovator Etfs Trust59.7K$2.54M2.3%$2.41MAdded$2.53M
Innovator Etfs Trust51.4K$2.22M2.0%$2.19MAdded$2.21M
Invesco Exchange Traded Fd T19.8K$2.04M1.8%$1.03MAdded$2.04M
Invesco Exch Traded Fd Tr Ii7.73K$1.84M1.7%$792.6KAdded$1.84M
Innovator Etfs Trust33.8K$1.55M1.4%$1.55MAdded$1.55M
Spdr Series Trust50.3K$1.55M1.4%$1.44MAdded$1.55M
Franklin Bsp Private Credit Advisor152.8K$1.48M1.3%New
Innovator Etfs Trust34.8K$1.39M1.2%$1.31MAdded$1.38M
Apple Inc.AAPL5.28K$1.34M1.2%$669.7KAdded$1.34M
American Funds New World F113K$1.18M1.1%$594.8KAdded$1.18M
Invesco Qqq Tr1.87K$1.08M1.0%$1.08MCut$1.07M
Proshares Tr23.7K$989K0.9%$493.8KAdded$988.3K
Invesco Exchange Traded Fd T6.42K$931.2K0.8%$818.8KAdded$930.3K
Schwab Strategic Tr30.4K$928.5K0.8%$463.8KAdded$928K
Invesco Exchange Traded Fd T11K$839.6K0.8%$728.6KAdded$838.8K
Innovator Etfs Trust18.6K$745.4K0.7%$744.5KCut$744.5K
First Trust Alternative Op26.8K$731.5K0.7%New
Ishares Tr2.17K$712.5K0.6%$678.3KAdded$711.8K
Select Sector Spdr Tr15.5K$709.4K0.6%$666.4KAdded$708.7K
Global X Fds15.2K$709.1K0.6%$330.9KAdded$708.7K
Invesco Exch Traded Fd Tr Ii16.7K$703.7K0.6%$606.2KAdded$703.1K
J P Morgan Exchange Traded F11.9K$676.9K0.6%$610.9KAdded$676.3K
MSCI Inc.MSCI1.24K$668.9K0.6%$668.2KCut$668.1K
Alphabet Inc2.31K$664.8K0.6%$310.8KAdded$664.5K
Vanguard Scottsdale Fds7.32K$606K0.5%$605.4KHeld
Invesco Exchange Traded Fd T5.02K$593.5K0.5%$468.3KAdded$593K
Vanguard Index Fds974$582K0.5%$581.4KCut$576.6K
Innovator Etfs Trust12.9K$575.6K0.5%$247.9KAdded$575.3K
Schwab S&P 500 Index34K$570K0.5%$569.4KCut$569.3K
Vanguard Extended Market Index Admiral3.45K$539.2K0.5%$536.9KAdded$538.6K
Innovator Etfs Trust16K$534.3K0.5%$334.3KAdded$533.9K
Ishares Tr5.82K$526.6K0.5%$526KCut$525.2K
Ishares Tr7.66K$524.8K0.5%$524.1KCut$523.6K
Invesco Exchange Traded Fd T17.5K$516.7K0.5%$377KAdded$516.3K
Schwab Government Money497.1K$497.1K0.4%$496.5KCut$496.5K
Innovator Etfs Trust10.1K$491.4K0.4%$490.8KHeld
Vanguard Index Fds1.73K$454.2K0.4%$208.5KAdded$454K
Innovator Etfs Trust10.8K$452.8K0.4%$452.3KCut$452.3K
Ishares Tr3.56K$441.9K0.4%$441.3KAdded$441.4K
Innovator Etfs Trust11K$439.6K0.4%$439.2KCut$439.1K
Schwab Strategic Tr17.4K$430.9K0.4%$215.2KAdded$430.7K
First Trust Private Credit I41.4K$406.6K0.4%New
Etf Ser Solutions5.75K$391.8K0.4%$384.3KAdded$391.4K
Schwab Strategic Tr15.4K$385.7K0.3%$385.3KHeld
Innovator Etfs Trust7.04K$375.5K0.3%$268.5KAdded$375.2K
Dodge & Cox International Stock I22.1K$366K0.3%$365.7KHeld
Innovator Etfs Trust8.54K$364.6K0.3%$364.2KCut$364.2K
Invesco Exchange Traded Fd T7.43K$364.3K0.3%$342.3KAdded$363.9K
Ishares Tr13.2K$334.1K0.3%New
Innovator Etfs Trust11.5K$330.5K0.3%$330.1KHeld
Ishares Tr13.4K$324.9K0.3%New
Innovator Etfs Trust12.5K$317.4K0.3%$317KCut$317K
Ishares Tr12.5K$303.2K0.3%$206.7KAdded$303K
Ishares Tr3.73K$298.7K0.3%$298.3KCut$298.3K
Invesco Exch Traded Fd Tr Ii8.18K$296K0.3%$295.7KHeld
Global X Fds8.75K$290.6K0.3%$269.3KAdded$290.3K
Vanguard Index Fds889$285.2K0.3%$284.9KCut$284.9K
Innovator Etfs Trust5.9K$281.4K0.3%$281.1KHeld
First Tr Exchange-Traded Fd1.38K$277.7K0.3%$261.4KAdded$277.4K
Innovator Etfs Trust10K$269.5K0.2%$269.2KHeld
Selected American Shares S6.25K$262.4K0.2%$262.2KCut$262.1K
Invesco Exch Traded Fd Tr Ii4.65K$255K0.2%New
First Tr Exchange-Traded Fd1.06K$247.6K0.2%$222.3KAdded$247.3K
Abrdn Silver Etf TrustSIVR3.42K$244.5K0.2%New
Exxon Mobil Corp1.44K$244.3K0.2%New
Invesco Exch Traded Fd Tr Ii4.21K$236.8K0.2%New
Invesco Balanced-Risk Allocation A25.3K$232.1K0.2%New
Ishares Tr1.59K$226K0.2%$225.8KHeld
Vanguard Bd Index Fds3.06K$225.2K0.2%$224.9KHeld
Schwab Small Cap Index5.52K$221.9K0.2%$221.7KHeld
Amg Gw&K Esg Bond N10K$218.1K0.2%New
Invesco Exchange Traded Fd T3.72K$216K0.2%$215.8KHeld
First Tr Exchange Traded Fd1.97K$215.5K0.2%New
Schwab Strategic Tr4.3K$210.5K0.2%$210.3KHeld
Russell Inv Us Strategic Equity S12.9K$206.4K0.2%New

Positions as of Q1 2026. 13F filings arrive up to 45 days after quarter-end and omit shorts. Values are quarter-end marks, as filed. Estimated mark is the price effect on shares still held — not realized P&L or investment advice.